An innovative mobile initiative that strengthens communities
Be a catalyst in revitalizing your community
Be a first mover: spearhead innovation, and enter the unsaturated data alliance market improving outcomes for both your customers and local businesses.
Create value: for both commercial and retail customers to bank with you, by offering digital services beyond transactional banking.
Extend Industry Leadership: deriving new, innovative data services to provide sustainable revenue & cost advantage to businesses.
Network effect: Increase value exponentially as unique partner insights are added into the network.
The Small Business Empowerment Program
How it works
- Leveraging a data exchange, businesses increase foot traffic by delivering offers to customers through the bank’s app.
- Customers who have opted in, meet data parameters (purchase history, personal preferences, and propensity to engage), and are within a 2km radius are delivered contextually relevant offers that add value.
- Banks win the fight for relevance by playing a pivotal part in unifying and revitalizing the community.