Customers expect every activity to be as frictionless as searching on Google or buying those new sunglasses on Amazon — and their expectations extend to financial services. Innovation within the industry teaches customers to expect hyper-personalized experiences with insights, recommendations and offers tailored specifically to them.
Technology advancements and the proliferation of consumer apps have created a new customer experience paradigm, where customers expect interactions to be simple, intuitive, and seamlessly connected across physical and digital environments. In banking, the branch is no longer at the center of customer engagement — the “center” is the consumer themselves.
AI holds vast promises for banks and credit unions. However, what many institutions fail to recognize is that AI doesn’t simply come as a piece of technology to be integrated, but rather requires thorough planning to ensure organizations can leverage its full impact.
Delivering ‘In App Context’ for Families at Ronald McDonald House Charities, Toronto Providing ‘home away from home’ experiences. It goes without saying that life is incredibly difficult for families with a seriously ill child. A scenario undoubtedly compounded by the need to relocate to a new city when seeking treatment. This is why, since 1981,
