Nick Petrus

How did you get into the startup industry?
I started my career at a small company in Minnesota and loved its tight-knit culture. At startups people tend to stay with the same product longer knowing it in-and-out. This creates incredible speed of innovation, you also feel customer impact immediately. Later I moved to Seattle and this is where I really connected with the startup community.

What attracted you to Flybits?
In my previous companies I worked on products related to both AI and marketing and Flybits is in their intersection. I was impressed by the leadership and how welcoming and supporting the team felt during the interview process. Later I learned that the core people stayed with the company for many years. It always makes a great impression

If you could snap your fingers and become an expert in something, what would it be?
Personally, as a new dad, it would be child care. Professionally it would be customer research. Understanding your customers is a must in building great products.

Recommend a book you recently read.
Most impactful book of 2020 for me was Outliers, it breaks the perspective that top leaders are these exceptional workaholics and inspires anyone to try and create great products and influence other people’s lives.

What’s the best advice you can give to someone who just started their career?
First build foundation in your chosen professional career, but make room to try new things, wear multiple hats, contribute to products in different markets, use latest tools and frameworks.