Jordanne Pavao

You didn’t start out in product management. Why and how did you end up here?
I started at Flybits as a Product Designer. There were two talented designers in a company of fifteen people, and no shortage of work to be done across the board. I started wearing the many proverbial hats that come with working at a startup. From there, Hossein (our founder and CEO) asked me if I was interested in/willing to learn about product management. I’m sure you can guess my answer.

What’s one of the biggest challenges you face in your role?
Our company was rooted in a co-located work culture – it was an effortless way to build relationships and trust, meet face-to-face with users of our product, and create a motivational “buzz” throughout our workspace. The shift to working remotely has been pushing me to rethink and recreate the kinetic/tactile aspects of creativity and collaboration as we work in distributed spaces.

How you do anything is how you do everything.

Who has inspired you most and why?
For all things product and leadership-related I have a great appreciation and respect for Marty Cagan. His views on empowered product teams and exceptional products inspired me to pursue my career in product management. When it comes to cross-functional communication, I think that Esther Perel’s work on relationship dynamics in the workplace, and Adam Grant’s work on leadership are both thought-provoking.

Why do you work here?
Two reasons: 1) The prospect of redefining consumer experiences for retail banking…our day-to-day lives revolve around our finances, creating an open door of potential to reshape banking experiences from being “transactional” to becoming lifestyle and empathy oriented. 2) The people at Flybits: the perspectives and talent are diverse and unique – I love to learn from them.

What’s the most valuable lesson you’ve learned to date?
How you do anything is how you do everything (my daily reminder to grow self-discipline).

What are you most proud of?
Seeing and experiencing Flybits grow from a company of fifteen in Toronto to a company of over 100, in multiple geographies has been a very exhilarating and rewarding journey.

Describe yourself in three words:
Dad-joke-extraordinaire

Any final thoughts?
The books in this picture have been the most impactful towards my career. Except for that cookbook by Giada, which has been instrumental towards curbing my insatiable cravings for Italian food.